Deadline released the Basic Cable ratings for 2013, and Food Network's total viewers decreased by 7% from 2012. The total viewers in the key demographic (Adults ages 18-49) decreased by even more, and was down 12% from 2012.Here is how the viewership for the Food Network has changed over the past few years (according to Deadline - Links are there for each year):
| Year | Total Viewer % Change From Previous Year | Key Demographic (18-49) Change From Previous Year |
| 2010 | +3% (1.147) | +1% (.566) |
| 2011 | +3% (1.177) | +1% (.571) |
| 2012 | +4% (1.235) | -1% (.570) |
| 2013 | -7% (1.122) | -12% (.492) |
So the viewership is at its lowest level since at least 2010 (I couldn't find numbers for previous years), and the key demographic is down pretty significantly and at its lowest level as well.
I am sure the Paula Deen fans who said they have stopped watching the network (and constantly comment on things) will claim victory over the Food Network. Others will attribute the decrease in viewership to the programming options and the direction the Food Network is going.
Either way, the Food Network can't be happy with the latest numbers and will definitely look to improve them.